Groundswell Fund is the largest funder of the U.S. Reproductive Justice (RJ) movement. For more than a decade, we have enabled foundations and individual donors to increase the impact of their giving by offering a different kind of philanthropic model. Different in who we are: A program staff of women of color who come directly out of community and labor organizing and have a combined 70+ years of grassroots organizing and civic engagement experience within communities of color; a board comprised of grassroots leaders shaping strategy alongside funders and donors. Different in who we support: Women of color (WOC), low income women, and transgender people who are organizing at the grassroots. Different in how we support the field: not just through grants, but also through capacity-building support focused on boosting grassroots power, and funder organizing that lifts up our grantees to a larger audience of funders and donors who can move resources to their work, whether or not these resources come through our doors. And Groundswell moves at least 80 percent of the dollars that come in our doors back out to the field.
Since 2003, Groundswell has moved nearly $40 million to the RJ movement in grants and capacity building support, increased the giving of dozens of national and local foundations, and helped bring thousands of new individual donors into the RJ movement. Today, we support more RJ organizations than any other foundation in the country. Our grantees have moved from trepidation about participating in the political process to mobilizing thousands of voters and even seeing their own members run for office. They have been instrumental in the passage of more than 230 pro-RJ policies at the state and local level and blocking many regressive policies, and they have built a growing grassroots base of support for RJ across the U.S.
Communications Vision: Groundswell believes that the engine of social change is mass-based grassroots organizing across issues and communities. The fact that this kind of organizing work falls largely beneath the radar of donors and foundations is an obstacle to social change. Groundswell is committed to serving as a beacon that attracts large numbers of donors and dollars to effective grassroots organizing work led by low income women, women of color and transgender people, whether or not those resources come through our doors. Our goal is to serve as a bridge builder, not gatekeeper – positioning Groundswell as a focal point that offers donors a way to easily locate organizations to fund directly as well as a vehicle through which they can move money to the field. Our communications strategies are an important way that Groundswell cultivates a vibrant and engaged, multiracial and multigenerational community of donors who connect their values to their resources.
Equal Employment Opportunity: The Groundswell Fund is a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. We are committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding and that enables each of us to realize our potential. Our work environment is safe and open to all employees and partners, respecting the full spectrum of races, ethnicities, national origins, ages, sexual orientations, gender identities, beliefs, religions, faiths and ideologies, cultures, socio-economic backgrounds and levels of physical ability.
This is a full-time telecommuting position.
The Communications Coordinator works closely with the Director of Communications and the Funder Organizing team to put Groundswell and our grantees high on the radar among a large and diverse audience of individual donors and foundations.
The Communications Coordinator brings strategy, vision and leadership to Groundswell’s communications work by helping to design and execute an effective communications strategy, including: communicating across an 18-person staff, quarterbacking team members who will execute key communications activities; writing and pitching articles and op-eds; writing compelling content for e-blasts, posts on social media, and printed collateral; speechwriting for externally facing staff; and ensuring strong alignment and integration of communications strategies with the work of the entire organization.
Responsibilities: STRATEGY & LEADERSHIP
Support the Director of Communications in the development, implementation, and evaluation of an overarching organizational marketing and communications plan (including short- and long-term goals, strategies, metrics, and budgeting).
Strengthen and amplify Groundswell’s brand identity and voice, including honing a messaging platform that expresses our value to key audiences. Work across the organization to integrate this voice and messaging into all communications.
Support an organizational culture that values empowering and developing all members of the Groundswell team.
Collaborate with the communications staff of ally foundations on marketing and communications work to amplify the call to fund grassroots organizing work to advance racial and gender justice, especially work led by people of color.
Develop, implement, document, and monitor systems and procedures for smooth operation of Groundswell’s marketing and communications functions.
MARKETING & COMMUNICATIONS
Support and contribute to the editorial direction, design, production, and distribution of all of Groundswell’s electronic and print communications from concept to completion: e-blasts, web pages, conference collateral (e.g. invitations, programs, and presentations), videos, microsites, dockets and reports, etc.
Develop, implement, and evaluate marketing and communications strategies.
Support the day-to-day operation of Groundswell marketing and communications including list segmentation, website management, social media content development, and other infrastructure maintenance.
Support the development, implementation, and cohesion of Groundswell framing, messaging, and talking points.
Copyedit key documents before external distribution.
Support on-site communications activities at major Groundswell events, including photography/videography and other documentation as needed.
MEDIA & PUBLIC RELATIONS
Help develop, implement, and evaluate a media and public relations strategy for Groundswell.
Serve as a key point person for Groundswell’s media relations. Engage and support Groundswell staff, board, and grantees as appropriate to leverage these opportunities.
Actively cultivate relationships with targeted media to position Groundswell as a leading and unique voice within philanthropy. Maintain press list, including documentation of contacts made and resulting coverage.
Strategically identify and leverage emerging communications opportunities, events, and initiatives. For key strategic opportunities, write and distribute press releases and pitch stories to target media. Support staff to write op-eds and work to pitch and place these in key publications.
All other duties as assigned.
Experience working in social justice movements.
Visionary & strategic approach to communications to shift dominant narratives.
Keen knowledge of and ability to communicate on racial and gender justice.
Clear passion to drive change on crucial challenges and opportunities affecting the communities that Groundswell serves; comfortable and experienced in working with people of color and LGBT people.
At least three to five years of experience in increasingly responsible, writing-intensive strategic marketing/communications roles.
Excellent, strong, persuasive writing skills.
Demonstrated experience executing effective strategic communications plans that build brand, engage audiences, and catalyze stakeholder engagement.
Transformative approach to communications as part of programmatic work and not solely infrastructural or technical.
An aspirational approach that values innovation, creativity, and risk-taking (informed by best practices) vs. leaning on one-size-fits-all methods to generate outcomes.
Skilled at weaving stories with data and numbers to produce messaging and frameworks that are compelling and credible.
Masterful multi-tasker with impeccable attention to detail and a proven track record of simultaneously organizing, prioritizing, and managing complex projects with distributed ownership on time and on budget.
Exceptional written communication skills with adaptable style for different audiences (e.g. newsletters, social media, speechwriting) and a keen eye for proofreading and editing.
Superb verbal and interpersonal communication skills with the ability to listen, engage, and persuade internal and external stakeholders at all levels from diverse backgrounds.
Very comfortable with technology, including Microsoft Office, database, print/web publishing, and social media.
Demonstrated experience in strategic media relations.
Demonstrated experience in digital media strategy.
Energetic appetite for working in a fast-paced, mission-focused environment of cross-functional teams with shared leadership at all levels where everyone wears multiple hats and is both a leader and a do-er in their areas.
Ability to work both independently and collaboratively on multiple projects and across time zones.
Impeccable judgment and discretion in dealing with sensitive information.
Please email a portfolio*, resume, three professional references and a cover letter that includes your salary expectations and describes why you feel you are a strong candidate for this position to: firstname.lastname@example.org RE: Communications Coordinator.
*Portfolios are preferred in .pdf format or sent via Dropbox and should represent the strength, breadth, and flexibility of your communications work. They can include media clips, writing samples, communications plans, photography, film clips, digital art, etc.
Submissions have begun. Applications received by February 16, 2018 will be given preference but applications will be accepted until the position has been filled. No phone calls, please. Due to the high volume of applications, only those selected for further discussion will be contacted.